CMID
CROSS MEDIA INTERACTION DESIGN
MASTER PROGRAM IN SKELLEFTEÅ

We believe the best ideas are shaped when you truly understand the why, not only the how, of communication.

With open eyes we are becoming brave researchers and practitioners in the domains of cross media interaction design, digital storytelling & innovative experiences.

This is the cross media interaction design program in Skellefteå. Or CMID as we like to call it. The program prepares you for careers as researchers and practitioners in the domains of cross media, digital storytelling and interaction design. This is achieved through a mix of theoretical studies combined with hands-on projects. CMID is a two year program, but you have the option of writing a magister thesis after one year.

The Lodge is a tight network of 15 highly specialised companies in Skellefteå within the internet, film and games industries. The Lodge is a speaking partner for the creative industry in the region, and a platform for knowledge sharing, business development and other business related questions. The involvement from The Lodge makes sure that the skills taught are relevant to the industry.

Together with Umeå University, The Lodge created the cross media interaction design master program. By combining what is best from industry and academia the program prepares you for a career in both those fields. The department of informatics perform research in the cross media interaction design domain.

CROSS MEDIA

Cross media stands for integrated media experiences, where a multitude of different media, technologies, channels and platforms are being used in order to deliver foundations for a good experience.

Typically, cross media productions combine the internet, video and film, mobile digital devices, traditional print, and elements in the physical world such as locations, places and spaces to tell a story or to uphold some other kind of communications concept.

INTERACTION DESIGN

"Interaction design is the art of facilitating interactions between humans through products and services." - Dan Saffer

Basically this means all the work and knowledge required to design and make digital and physical artifacts and services easy and practical to use and even more importantly, to provide good foundations for good experiences to arise.

TRANSMEDIA STORYTELLING

Transmedia storytelling refers to the art and science of authoring and producing good, interactive stories to be told through cross media applications.

Cross media storytelling requires the author/producer to construct a story that is non-linear, can be approached from very different "starting points" and follow through an active participation in different media channels and through different media platforms.

WE ARE THE LODGE

Over the years The Lodge has collaborated on big international cross media projects for brands such as Coca Cola, Disney, Adidas, Vodafona, Toyota and more.

Besides commercial projects, The Lodge is also a speaking partner for the creative industry in our region, a platform for knowledge sharing, business development and other business related questions.

You chose if you want to study CMID for one or two years. This leads to a magister or a master degree.

One year curriculum

Two year curriculum

★ Introduction to cross media interaction design

★ Creative entrepreneurship in cross media

★ Basic techniques for cross media production

★ Cross media storytelling

★ Cross media project management

★ Cross media market communication

★ Alternative interaction interfaces

★ Interaction design in cross media

★ Cross media concept development

★ User centered evaluation methods

★ Trends in cross media research

★ Methods in CMID research

Master thesis

Magister Thesis